Monday, April 29, 2013

TWO HANDS NOT ENOUGH? BOOZE BELT

Our group chose the booze belt for making a radio and television ad

Background noise, people socializing, hectic party noises, people shouting, glass shattering
Guest 1:  Sharlene! Do have any wine for me and the girls(sympathetic)?
Sharlene: (flustered) uh, uhmm, yea..
Guest 2: hey I gotta go to the bathroom! do you mind holding my drink(abrupt, inconsiderate)?
Sharlene: (flustered) oh ok sure...
Guest 3: (empathetically, complimentarily)  What a beautiful home!  how are you liking it so far?  Hey can I have a beer?
Sharlene:  (echoing sound of her thoughts, murmer in the background)  I cant do this I cant do this, this is so stressful, if only i had more than two hands.
car screech
FMO:  Lets try this again with the booze belt
rewind sounds.  no chaos, calm chit chat.
Guest 1:Sharlene!  Do you have any wine for me and the girls(sympathetic)?
Sharlene:  Of course I do! (popping sound..pouring)   Here you go!
Guest 2:  Hey I gotta go bathroom!  do you mind holding my drink (abrupt, incosiderate)?
Sharlene: (confidently)  oh yea!  Just throw it in any of the pockets of my booze belt)
Guest 3: (empithetically, complimentarily)  What a beautiful home!  How are you liking it so far?  Hey can i have a beer?
Sharlene:  (calmly)  I love my new home, and im glad my guests are able to enjoy it too!
FMO:  Be the life of the party even when two hands arent enough.

Commercial Ad:
Box 1:  Guy entering a room full of people with his arms full of beers.  Everyone excited to see him and what he has in his hands.
Action/plot:  Everyone stops to look at him as he enters the room.  Their faces in awe.
Camera/transition:  Camera views from the crowd to the guy, follower by a view from the guy to the crowd.  
Audio: Music, people cheering.

Box 2:  Guy drops the beers and looks down at the broken bottles with a sad and disappointed face.  Everyone is disappointed and starts to leave the party 
Action/plot:  The beers slips out of his hands and shatter all over the ground.  Everyone boos and says "awwww".
Camera/transition:  Camera switches to him and his accident, then switches back to the crowd.
Audio:  The music in the background stops and everyone starts to boo.


Box 3:  The scene rewinds to the very beginning when he first enters the room.
Action/plot:  The view gets blurry and speeds up as the rewind takes place.  The beginning of the scene replays as he enters the room.
Camera/transition:  The camera is viewing the guy from the angle of the crowd.
Audio:  There is music and everyone is cheering as he enters the room.


Box 4:  The guy enters the room with a booze belt fully equipped with alcohol.  Everyone in the room looks at him and is excited to see him. 
Action/plot:  He enters the room and everyones attention turns to him and is excited to see him and the belt full of beer.  He looks like he thinks he is really cool and feels like the life of the party.
Camera/transition:  The camera is showing a view of the guy from the crowd then switches to a view from the guy to the group of people.
Audio:  There is party music and everyone starts yelling "yay", "woohoo", "alright", "your the best".


Box 5:  He starts throwing out beers to all of his friends who catch them perfectly and begin to drink.
Action/plot:  The beers are flying fast from the guy to the people in the crowd.  It shows each person catching the perfect throws in a cool way.  They pop open their beers and start happily drinking.
Camera/transition:  The camera shows the beer with the guy then follows the beer as it is thrown from him to the people in the crowd at the party.  The camera shows a shot of each person opening their beer then switches back to the guy (party host)'s satisfied face.
Audio:  There is loud party music, satisfies people yelling and cheering and you could hear the sound of the beers being popped open.


Box 6:  Everyone is happily partying together.
Action/plot:  People are dancing, smiling, and mingling with one another.  Everyone is having a really good time.  
Camera/transition: The camera is going from group of people to group of people having fun, drinking and partying.  The camera shows how happy the guy looks because everyone is having a good time at his party.  The camera scans over all of the people at the party and all the activities that are going on.  
Audio:  There is loud music, people talking and laughing.  A MVO says "Be the life of the part, even when two hands aren't enough."

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